Question 1

Is The Backyard Apparel available for all retailers?

Accepted Answer

We work with a selected network of independent stores, surf shops, skate shops, lifestyle retailers and concept stores that share our vision and values. We prioritize long-term partnerships over large-scale distribution.

Question 2

Do you have minimum order requirements?

Accepted Answer

Yes, but we keep them realistic and retailer-friendly.
We believe brands should adapt to stores, not the other way around. Our minimum order requirements are designed to make it easy for retailers to introduce the brand without excessive risk or investment.
Current conditions can be found in our Terms & Conditions section.

Question 3

Do you sell directly to consumers online?

Accepted Answer

No.
The Backyard Apparel was built around physical retail. We strongly believe in the romantic idea of physical stores becoming once again the favourite place where people come to discover, touch, try on and connect with brands...A space where shopping feels closer, more authentic and more human again.

Question 4

Can I reorder products that are selling well?

Accepted Answer

Absolutely.
We encourage retailers to replenish best-selling items whenever stock is available. Core Collection products are specifically designed to support ongoing replenishment throughout the year.

Question 5

What happens if a collection doesn't perform as expected?

Accepted Answer

We understand retail.
Depending on the situation, we can explore flexible solutions, including product rotations, collection swaps or alternative support measures to help improve sell-through.

Question 6

How often do you release new products?

Accepted Answer

We introduce new products and limited releases throughout the year while maintaining a strong Core Collection of timeless essentials and signature pieces.
This approach keeps stores fresh without forcing excessive seasonal purchasing.

Question 7

Do you offer territorial exclusivity?

Accepted Answer

Whenever possible, yes.
Our goal is to avoid oversaturation and build strong local partnerships. Exclusivity is evaluated based on location, store profile and collaboration potential.

Question 8

Do you offer payment terms?

Accepted Answer

Payment conditions vary depending on the partnership and order volume. Please refer to the Terms & Conditions section or contact your sales representative for details.

Question 9

Do you provide marketing materials?

Accepted Answer

Yes.
Retail partners have access to a range of downloadable resources, including product photography, campaign imagery, brand logos, lookbooks, product information and other assets designed to support in-store and online communication.
All resources are available through the Retailer Hub.

Question 10

What makes The Backyard Apparel different from other brands?

Accepted Answer

We are committed to supporting independent retailers through a simple philosophy:
Premium quality products.
Timeless, easy-to-sell collections.
Flexible collaboration models.
Real support from real people.
Retail-first thinking.
Long-term partnerships over short-term sales.
We grow when our retail partners grow.

FAQ

Frequently asked questions